In the fast-paced life, we frequently see some sectors slowing down in recent days. This understanding of slowness basically focuses on protecting the environment, adopting a sustainable attitude and not harming human health. One of the important sectors that adopt this approach is the beauty industry. In this article, we focus on how the beauty industry has changed by discussing the concept of slow beauty.

Previously, it was both nature-friendly and beneficial to human health slow fashion concept. This understanding contrasts with fast fashion, which uses materials that can harm nature and the body. Slow fashion produces pieces that will not harm both the environment and human health, based on recycling and other sustainability techniques. These pieces have a feature that can be worn for a lifetime, opposing clothes that are worn a few times and then go to waste.
The concept of slow beauty focuses on revitalizing the beauty industry while protecting the environment, similar to slow fashion. With this understanding, progress is made slowly, but quality beauty is encountered. Therefore, we would like to point out that this understanding does not appeal to beauty industry enthusiasts who want to achieve very fast results.
Cosmetic products containing harmful chemicals cannot be accommodated within the boundaries of slow beauty. This understanding enables the creation of healthy care routines by embracing products that do not contain dyes, preservatives, alcohol or artificial fragrances. Thanks to these products, an environmentally friendly attitude is adopted as the number of waste produced is reduced.
Although the conventional beauty industry offers us quick solutions, most of these solutions can cause certain side effects. Since slow beauty focuses on natural resources, the possibility of encountering any negative situation decreases. In short, this